This Rocky vinyl figure is released by Funko in their POP! Animation x Rocky & Bullwinkle vinyl figure series.

Funko POP! is a crossover vinyl figure series by Funko and other famous franchises such as Disney, Pixar, DC Comics, Marvel Comics, Simpsons, South Park, Uglydoll, etc. Each POP! figure is about ~3" to ~5" tall and crafted in a Japanese anime/manga super-deformed style (NOTE: due to the unique design of each character, the actual size of the figures may be smaller or bigger than stated).

The POP! Animation x Rocky & Bullwinkle features characters from the animated TV series that follows the adventures of the two title characters, the anthropomorphic flying squirrel Rocky and moose Bullwinkle. The main adversaries in most of their adventures are the two Russian-like spies Boris Badenov and Natasha Fatale, both working for the dictator Fearless Leader.