This Ruby Rose vinyl figure is released by Funko in their POP! Animation x RWBY vinyl figure series.

Funko POP! is a crossover vinyl figure series by Funko and other famous franchises such as Disney, Pixar, DC Comics, Marvel Comics, Simpsons, South Park, Uglydoll, etc. Each POP! figure is about ~3" to ~5" tall and crafted in a Japanese anime/manga super-deformed style (NOTE: due to the unique design of each character, the actual size of the figures may be smaller or bigger than stated).

The POP! Animation x RWBY series features characters from the American anime-style web series and media franchise that is set in the fictional world of Remnant, where young people train to become warriors (called "Huntsmen" and "Huntresses") to protect their world from monsters called Grimm. The name RWBY is derived from the four main characters' forenames: Ruby, Weiss, Blake, and Yang, as well as their associated theme colors; Red, White, Black, and Yellow.